The Magic Three Ingredients for Web Marketing
by: Judy Cullins
Who doesn’t want more web traffic (targeted traffic) to come to your site to eventually buy your product or service?
Maybe you are a newbie or non-techie like me, and while this sounds good, you have some resistance. You aren’t sure who to trust, who to believe.
Will I have to spend a lot of money?
Will the program really work?
Will I have to spend a lot of time?
Will I have to learn something new?
What’s the learning curve for Online marketing?
Four years ago, I took my bookcoaching business to the Internet. I needed to learn a few basics, but did know I had enough skills to write a short article.
My goal? To attract new coaching clients and to sell my ten books on self-publishing, Web power writing, book marketing, and business Online marketing.
So, what is your goal?
To make your business dream come true, you will need three things.
1. A terrific product or service
2. A Web site that gives your visitor what they want–free information and enough information to make an educated decision to buy.
3. An easy, natural way to get your targeted market to your Web site without pay-per-click web optimization.
Being budget minded, I worked with a high school techie who helped me put wonderful new content up on my site. He knew about autoresponders and helped me discover opt-in ezines. I joined 20 of them and started getting my articles published. I discovered there are thousands of these ezines who want new material to publish. So, I put that in writing.
I wrote three books about how a small business could subscribe, write, and submit articles to reach the top in the search engines as well as get thousands of Web visitors each day.
At the same time, I created new sales letters for each book and for my internet marketing coaching service as well as the bookcoaching.
Each year, I have edited the books I wrote to make them flow better and included more Web and ezine resources for a business person to use to up their chances of getting popular and staying at the top from year one through the rest like myself.
Yes, it’s been a little work–but what would I do if I didn’t give my gifts out to the people who need and want them? It’s one thing to have passion for your work; it’s another to let other people know enough they will want to buy.
Amazing things happened even 6 months after I started these projects. My web sales went from $75 a month to over $2200. My articles were listed on 980 other Web sites. Today, sales are way past $2200 a month and my articles are on over 34,000 other sites. Web visitors? I have them! 3,500 a day or so.
So, the key to getting enough Web traffic doesn’t happen with long time investment, high price programs, or from expensive optimizing with key words that don’t work so well after a few months. It comes from your learning some basics and getting feedback on your web or article copy from someone who’s been there–as a newbie and a non-techie. The best part is that most of the Online marketing techniques are free.
What I want for you is, like me, to learn a bit, and apply easy steps, a few at a time, to get your business from OK to booming.
Judy Cullins ©2005 All Rights Reserved.
About The Author
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people’s lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, “The BookCoach Says…,” “Business Tip of the Month,” blog Q & A at www.bookcoaching.com and over 185 free articles.
Email her at Judy@bookcoaching.com or Cullinsbks@aol.com
Phone: 619/466-0622 — Orders: 866/200-9743
This article was posted on September 09, 2005